مدل‌سازی شایستگی‌های مدیریتی و سرمایه‌های ساختاری بر اثربخشی برنامه‌های بازاریابی فدراسیون کاراته جمهوری اسلامی ایران

نوع مقاله : پژوهشی

نویسندگان

1 استادیار، دانشگاه تهران، تهران، ایران

2 دانش آموخته دکتری، دانشگاه علامه طباطبائی، تهران، ایران

3 دانشجوی دکتری، دانشگاه علامه طباطبائی، تهران، ایران

4 دانش آموخته کارشناس ارشد، دانشگاه ایوان‌کی، سمنان، ایران

چکیده

هدف از پژوهش حاضر مدل‌سازی شایستگی‌های مدیریتی و سرمایه‌های ساختاری بر اثربخشی برنامه‌های بازاریابی فدراسیون کاراته جمهوری اسلامی ایران بود. روش پژوهش همبستگی با رویکرد مدل معادلات ساختاری بود. جامعه آماری پژوهش شامل تمامی اعضای فدراسیون، هیأت‌های استان و صاحب‌‌نظران حوزه ورزش کاراته بودند که |حجم نمونه‌  223 نفر است. درر جمع‌آوری داده‌ها از سه پرسشنامه استفاده شد. روایی پرسشنامه‌ها با متخصصان تأیید و پایایی آن‌ها با استفاده از آلفای کرونباخ بالای 7/0 به دست آمد. در تجزیه‌وتحلیل داده‌ها از توصیف آماری و آمار استنباطی استفاده شد. مشخص شد که شایستگی‌های مدیریتی و سرمایه‌های ساختاری بر اثربخشی برنامه‌های بازاریابی و شایستگی‌های مدیریتی بر سرمایه‌های ساختاری اثر مثبت معناداری داشتند. همچنین سرمایه‌های ساختاری در ارتباط بین شایستگی‌های مدیریتی و اثربخشی بازاریابی نقش میانجی دارد. نتایج این پژوهش بر لزوم توجه مدیران به شاخص‌هایی از قبیل شایستگی مدیریتی پایه و برتر، ابزارهای مدیریتی، تبادل دانش، فناوری اطلاعات، نوآوری خدمت و محصول، بهسازی فرآیند و فرهنگ سازمانی در جهت دستیابی به اثربخشی برنامه‌های بازاریابی به‌ویژه تلاش‌های یکپارچه بازاریابی و جهت‌گیری استراتژیک تأکید دارد.

کلیدواژه‌ها

موضوعات

عنوان مقاله [English]

Modeling managerial competencies and structural capitals on the effectiveness marketing programs of karate federation in the Islamic republic of Iran

نویسندگان [English]

  • Ahmad Mahmoudi 1
  • sahar pirjamadi 2
  • Hosein Bahadoor 3
  • Milad Safi 4
1 Assistant Professor, University of Tehran, Tehran, Iran
2 Ph.D Gratuted, University of Allameh Tabataba’I, Tehran, Iran
3 PhD. Student, University of Allameh Tabataba’I, Tehran, Iran
4 MA Graduated University of Eyvanekey, Semnan, Iran
چکیده [English]

Introduction: In the third millennium, political, economic, geographical, and technological changes have had a profound effect on organizations. The speed of these changes, along with the increase in global competition, has forced organizations to reorganize their activities by rethinking new marketing methods (Veynberg et al, 2018). In this regard, sports organizations to increase their competitiveness, need to use various tools to be able to facilitate the achievement of predetermined goals and results (Hautbois, 2019). Among these sports organizations are federations, which play an important role in developing and developed countries. Sports federations operate in a competitive and dynamic environment; An environment in which internal and external variables are constantly changing and it is very difficult to predict these changes (Shamounian et al, 2019). Due to the high sensitivity in the current sports industry and in order to achieve effectiveness in marketing programs, recognizing the dimensions of managerial competencies has become a vital factor in sports success. In fact, strong managerial competencies in contemporary sports management can be a source of significant competitive advantage (Frawley et al, 2018). On the other hand, another component that provides the necessary context for the emergence of managerial competencies is structural capital (Matos et al, 2017). In this regard Swanson et al (2020) in their research, they concluded that managerial competencies have a significant positive effect on knowledge sharing and job performance of employees. Neumeyer & Liu (2021) also concluded that the adoption of new (digital) technologies can significantly contribute to a company's short-term and long-term competitive advantages. In the new era, the professionalization of sports and the performance of sports organizations, along with the increase in organizational and non-organizational areas of sports, has forced managers and employees of sports organizations to seek new processes in their field of performance beyond traditional concepts (Dellitalia, 2018). In addition, sports federations, especially the Karate Federation, have faced many problems in purchasing equipment and supplies, sending their teams to international competitions, holding training camps, holding training competitions, and so on. Given the above, the researcher seeks to answer this question: Is there a relationship between managerial competencies and structural capital with the effectiveness of marketing programs of the Karate Federation of the Islamic Republic of Iran?
Methodology: The research is an applied one and in terms of data collection method is a correlational research based on structural equation modeling which was conducted in the field. The statistical population of the study includes all members of the Karate Federation (president, vice president, vice president of women, secretary of the federation, staff of the federation (various committees and staff of other departments) (43 people), members of provincial karate boards (presidents, vice president, finance officer, teachers The provincial karate boards (124 people) and experts in the field of karate included first-class coaches, judges, and national athletes (56 people). All members of the community were identified as a total of 223 people. In this study, the Cutler and Keller (2006) marketing program effectiveness questionnaire, Nwokah, & Ahiauzu (2008) and Shakarian (2013) structural capital questionnaires were used. The face and content validity of the questionnaire was confirmed by 10 professors and the construct validity was confirmed using exploratory and confirmatory factor analysis.
Results and Discussion: According to the results of Pearson correlation test, it is observed that between managerial competencies and structural capital (Sig = 0.001, r = 0.873), between managerial competencies and the effectiveness of marketing programs (Sig = 0.001, 0.778). r) And there is a significant positive relationship between structural capital and the effectiveness of marketing programs (Sig = 0.001, r = 0.894). After examining the relationship between research variables, the research model was designed in AMOS software version 24.
Conclusion: The results of structural equation modeling showed that managerial competencies have a significant positive effect on the effectiveness of Karate Federation marketing programs. Also, based on the findings of the structural equation model, it was observed that structural capital has a significant positive effect on the effectiveness of the marketing programs of the Karate Federation. The research findings are in line with the results of Neumeyer & Liu (2021) research. In addition, based on the findings of the research model, it was observed that managerial competencies have a significant positive effect on the structural assets of the Karate Federation. This research finding is in line with the results of Swanson et al (2020) research. Based on the results of this research, it is suggested that the marketing director of the Karate Federation coordinate with the director of research, production, procurement, physical and financial distribution, etc., so that different marketing opportunities serve the needs of important marketing departments, territories and presentation. Design services. In addition, it is recommended that the unit manager in the Karate Sports Federation have the appropriate information to plan and properly allocate resources in different markets, products, domains and marketing tools to create effective marketing.

کلیدواژه‌ها [English]

  • Karate federation
  • Managerial competence
  • Organizational culture
  • Service innovation
  • Sport marketing

مراجع

  1. Abd Ghani, M., Othman, A., Ibrahim, N. A., & Ismail, W. Z. W. (2016). Relationship marketing practices and effects on marketing effectiveness: An empirical insight from the hotel industry. International Review of Management and Marketing, 6(4), 1026-1033.

 

  1. Abedi, A., & Normohammadi Fijani, H. (2017). Investigating the performance of intellectual capital, structural capital, physical capital a company with corporate values. 32nd International Electricity Conference, Tehran. [In Persian].

 

  1. Alam Tabriz, A., Rajabi Fard, I., & Haji Baba, A. (2010). Intellectual Capital. Iran Industrial Training and Research Center Publications, 61. [In Persian].

 

  1. Al-Azzam, Z. F., Irtaimeh, H. J. A., & Khaddam, A. A. H. (2017). Examining the mediating effect of strategic agility in the relationship between intellectual capital and introduction organizational excellence in Jordan Service Sector. Journal of Business, 6(1), 7-15. DOI: https://doi.org/10.31578/job.v6i1.115
  2. 5. Allen, S., Williams, P., & Allen, D. (2018). Human resource professionals’ competencies for pluralistic workplaces. The International Journal of Management Education, 16(2), 309- 320. DOI: doi.org/10.1016/j.ijme.2018.04.001

 

  1. Appiah‐Adu, K., Fyall, A., & Singh, S. (2001). Marketing effectiveness and business performance in the financial services industry. Journal of services marketing, 15(1), 18-34. DOI: https://doi.org/10.1108/08876040110381346

 

  1. Aydın, K., & Thandiwe, T. (2016). Impact of marketing effectiveness and capabilities, and export market orientation on export performance: evidence from Turkey. European Business Review, 28(5), 1-29. DOI: https://doi.org/10.1108/EBR-11-2014-0084

 

  1. Aydiner, A. S., Tatoglu, E., Bayraktar, E., & Zaim, S. (2019). Information system capabilities and firm performance: Opening the black box through decision-making performance and business-process performance. International Journal of Information Management, 47, 168–182.

 

  1. Behnam, E., Ulia, M.S., & Salimi, N. (2017). Detecting and evaluating the efficient elements on forming structural capital (case study: Economic Mehr Bank of Yazd). (2017). Industrial technology development, 15(29)و 74-61. [In Persian] DOI: 20.1001.1.26765403.1396.15.29.5.0

 

  1. Berek, J. (2017). The forms and the methods of managerial competence improvement in modern organizations. World Scientific News, 72, 94-102.‏

 

  1. Brooking, A. (2010). Intellectual Capital–Core Asset for Third Millennium Enterprise, Cengage Learning EMEA.

 

  1. Burns, A. C., Veeck, A., & Bush, R. F. (2017). Marketing research, Boston: Pearson.

 

  1. Caldwell. (2010). Are her business partner competency models effective?, Applied H.R.M. Research, 12(1), 40-58

 

  1. Chen, X., & Jiang, P. (2019). Competency model-based improvement of marketing training process design. 3rd International Seminar on Education Innovation and Economic Management. Atlantis Press. DOI: 10.2991/seiem-18.2019.56

 

  1. Chen, J., Zhu, Z., & Xie, H. Y. (2004). Measuring intellectual capital: a new model and empirical study. Journal of Intellectual capital, 5(1), 195-212. DOI: doi.org/10.1108/14691930410513003

 

  1. Cholaki, A., Bahrami, SH., Honari, H., & Shajei, R. (2020). Interpretive structural modeling selection of federation presidents. Contemporary Studies on Sport Management, 10(19), 141-154. [In Persian] DOI: 10.22084/SMMS.2020.21779.2611

 

  1. Cochran, G. (2009). Developing a competency model for a 21th century Extension Organization. Ph.D thesis in Ohio State University.
  2. Cooper, J., Basson, J., & Schaap, P. A. (2006). Training programme based on the principles of social constructivism and focused on developing people for the future world of work: An evaluation. Human Resource Development International,  9(4), 467-483.‏ DOI: doi.org/10.1080/13678860601032593

 

  1. Dellitalia, M. A. R. I. O. (2018). The free circulation of sports professional athletes within the European Union: focus on football, Outlook for Dynamic Signature Verification Technology in Japan.

 

  1. Edeh, F. O., Fern, Y. S., & Nawaz, A. H. (2021). The effects of structural capital on organizational efficiency. Gomal University Journal of Research, 37(1), 1-11.

 

  1. El-Baz, H. S., El-Sayegh, S. M. (2010). Competency domain model and the perception of engineering managers in the United Arab Emirates. Engineering management journal, 22(1), 1-3. DOI: doi.org/10.1080/10429247.2010.11431848

 

  1. Esmaeilpour, M., Hamidianpure, F., & Mohammadi, Z. (2019). The effect of entrepreneural orientation and market orientation on market performance of knowledge-based companies with mediating role of marketing capability and marketing effectiveness. Commercial Strategies, 16(13), 181-198. [In Persian]

 

  1. Farhadi, N. M. (2014). Managerial competencies for effective management in Iranian governmental organizations; grounded data theory- faculty of administrative and economic sciences. Ferdowsi University of Mashhad. [In Persian] DOI: 20.1001.1.2322522.1393.3.0.4.8

 

  1. Frawley, S., Favaloro, D., & Schulenkorf, N. (2018). Experience-based leadership development and professional sport organizations. Journal of Sport Management, 32(2), 123-134.‏ DOI: https://doi.org/10.1123/jsm.2017-0124

 

  1. Garcia-Perez, A., Cegarra-Navarro, J. G., Bedford, D., Thomas, M., & Wakabayashi, S. (2019). Structural capital competence and proficiency. In Critical Capabilities and Competencies for Knowledge Organizations. Emerald Publishing Limited, 173-188.‏ DOI: https://doi.org/10.1108/978-1-78973-767-720191016

 

  1. Gashi, R., & Ahmeti, H. G. (2021). Impact of social media on the development of new products, marketing and customer relationship management in Kosovo. Emerging Science Journal, 5(2), 125-138.‏

 

  1. Ghlichli, B., Gholamzadeh, D., & Imanipor, M. (2005). The model for measuring and reporting the intellectual capital of organizations, Proceedings of the Third International Conference on Management, Tehran. [In Persian].

 

  1. Hanghua, X., & Yanghua, W. (2009). Training system design for Middle-Level manager in coal enterprises based on post competency model. Procardia Earth and Planetary science, 6(4), 1764-1771. DOI: https://doi.org/10.1016/j.proeps.2009.09.270

 

  1. Hasan Beigi, H., Nazarian Madavani, A., & Monazami, A.H. (2020). Identification and prioritization of managers competency criteria in places and sports spaces. Journal of Human Resource Management in Sport, 7(1), 81-97. (In Persian) DOI: https://doi.org/10.22044/shm.2020.7121.1764

 

  1. Hautbois, C. (2019). From monopoly to competition: The new strategic challenges facing public sports organizations. The Global Sport Economy, 227-273.

 

  1. Jardón, C. M. F., & da Silva, A. F. (2021). Structural capital value addition to timber and related industries value chain. Revista de Administração da UFSM, 13, 895-917.‏

 

  1. Kansal, J., & Jain, N. (2019). Development of competency model and mapping of employees competencies for organizational development: A New Approach. Journal of Scientific & Industrial Res, Vol. 78: 22-25.

 

  1. Khannifar, H., Naderibani, N., Ebrahimi, S., Fayazi, M., & Rahmati, M. H. (2019). Identify the suitability of school principals for use in the assessment center. Journal of School administration, 7(1), 230-240. [In Persian]
  2. Khirkhah, H. (2011). Investigating the relationship between social capital and intellectual capital of the organization. Master's thesis, Islamic Azad University, Sanandaj branch. [In Persian]

 

  1. Khojasteh, M., Esmaeilzadeh Ghandehari, M.R., Fahim Davin, H., & Peymanizad, H. (2021). The Analysis of the Dimensions of Management Performance Synergy in the Development and Empowerment of Sport Federations. Journal of Sport Management, 13(1), 277-292[In Persian] DOI: https://doi.org/10.22059/jsm.2019.281367.2272

 

  1. Kotler, P. (1977). From sales obsession to marketing effectiveness, Harvard Business Review, November-December, 67-75. DOI: https://doi.org/10.1111/ijcs.12873

 

  1. Kotler, P., Keller, K., Ang, H., Leong, S., & Tan, C. (2017). Marketing management an Asian: Perspective. Pearson, United Kingdom.

 

  1. Lee, Y. (2010). Exploring high- performers required competencies. Expert Systems with Applications, 37(1), 434-439. DOI: https://doi.org/10.1016/j.eswa.2009.05.064
  2. Lee, R. P., Chen, Q., Kim, D., & Johnson, J. L. (2008). Knowledge transfer between multinational corporations’ headquarters and their subsidiaries: Influences on and implications for new product outcomes. Journal of International Marketing, 16(2), 1-31. DOI: https://doi.org/10.1509/jimk.16.2

 

  1. Matos, F., Vairinhos, V. M., Dameri, R. P., & Durst, S. (2017). Increasing smart city competitiveness and sustainability through managing structural capital. Journal of Intellectual Capital, 18(3), 693-707. DOI: https://doi.org/10.1108/JIC-12-2016-0141

 

  1. McClelland. (1998). Identifying competencies with beha vioral- event interviews. American Psychological Society, 9(5). DOI: https://doi.org/10.1111/1467-9280.0006

 

  1. Megheirkouni, M. (2017). Leadership competencies: qualitative insight into non-profit sport organisations. International Journal of Public Leadership, 13(3), 166-181. DOI: https://doi.org/10.1108/IJPL-11-2016-0047

 

  1. Mehta, A. M., & Ali, S. A. (2021). Dynamic managerial capabilities and sustainable market competencies: role of organisational climate. International Journal of Ethics and Systems, 37(2), 245-262. DOI: https://doi.org/10.1108/IJOES-07-2020-0121

 

  1. Milichovsky, F., & Simberova, I. (2015). Marketing effectiveness: Metrics for effectiven strategic marketing. Inzinerine ekonimika-engineering economics, 26, 211-219. DOI: https://doi.org/10.5755/j01.ee.26.2.3826

 

  1. Morgan, N. A., Feng, H., & Whitler, K. A. (2018). Marketing capabilities in international marketing. Journal of International Marketing, 26(1), 61-95.‏ DOI: https://doi.org/10.1509/jim.17.0056

 

  1. Motazad Monajemi, M., Reshadatjo, H., & Jafari, P. (2018). Competencies model required for heads of units of Islamic Azad University. Bi-monthly journal of applied studies in management and development sciences, 3(5), 4-29. [In Persian]

 

  1. Müller, F. L. C., Aymans, S. C., Bargmann, C., Kauffeld, S., & Herrmann, C. (2017). Introducing competency models as a tool for holistic competency development in learning Factories: Challenges, Example and Future Application. Procedia Manufacturing, 9, 307-314. DOI: https://doi.org/10.1016/j.promfg.2017.04.015

 

  1. Nateghi, R., & Keshavarz khorshidi, H. (2020). The effect of entrepreneurial orientation, structural and human capital on the performance of entrepreneurial companies through the variable mediation of employee innovation. Quarterly Journal of Approach to Business Management, 1(4), 83-101. [In Persian]

 

  1. Navarro, J. L. A., & Ruiz, V. R. L. (2021). The technological structural capital as measure of regional economic growth. Studies of Applied Economics, 26(3), 57-72.‏

 

  1. Neumeyer, X., & Liu, M. (2021). Managerial competencies and development in the digital age. IEEE Engineering Management Review,49(3), 49-55.‏ DOI: 10.1109/EMR.2021.3101950

 

  1. Nguyen, T., & Pham, T. (2020). The effect of corporate entrepreneurship, organizational culture on supply chain management and business performance in chemical industry. Uncertain Supply Chain Management, 8(1), 67-76.‏

 

  1. Norouzi, H., Abdollahpour, S., Ganjali Vand, S., & Masoomi, S.Gh. (2017). The effects of export market orientation on export growth with emphasis on the mediating variable marketing effectiveness (case study: dry goods export companies). Journal of International Business Administration, 1(3), 103-123. [In Persian]

 

  1. Nourani, M., Chandran, V. G. R., Kweh, Q. L., & Lu, W. M. (2018). Measuring human, physical and structural capital efficiency performance of insurance companies. Social Indicators Research, 137(1), 281-315.‏ DOI: https://doi.org/10.1007/s11205-017-1584-6

 

  1. Nwokah, N. G., & Ahiauzu, A. I. (2009). Emotional intelligence and marketing effectiveness. Marketing Intelligence & Planning, 27(7), 864-881. DOI: https://doi.org/10.1108/02634500911000199.

 

  1. Ortega-Argiles, R., Piva, M., & Vivarelli, M. (2011). Productivity Gains from R&D investment: Are high-tech sectors still ahead? IZA Discussion Papers (IZA) (5975): 1–22.

 

  1. Panahi, M., Izadi, M., & Ghorbanian, S. (2016). Identify and Prioritize the Competency Criteria of Creative Financial Managers Using MCDM Methods. National Conference on Creative Economics. [In Persian]

 

  1. Pike, S., & Roos, G. (2001). Measuring the use of knowledge and the intellectual capital of companies, Special issue of Journal of Operations Research Society (JORS).

 

  1. Powell Guy, R. (2012). Marketing calculator: measuring and managing return on marketing investment. John Wiley & Sons, Singapore, First edition.

 

  1. Rahbari, S., Shokrallahi, M., & Taheri, M. (2010). Sports marketing in the new era. Regional conference on the application of sports science in the development of physical education, Mobarakeh unit of Isfahan. [In Persian]

 

  1. Raheem Ahmed, R., Khoso, I., Arif, K.A., & Palwishah, R.I. (2014). Competitive intelligence and marketing effectiveness of organizations: An investigation from Pakistan. European scientific journal, 10(13), 342-353.

 

  1. Rahman, S.A., Khan, G.M., AlAbri, S., & Taghizadeh, S.K. (2021). The role of intellectual capital on entrepreneurial opportunity recognition among SMEs in the Sultanate of Oman. Journal of Intellectual Capital, DOI: https://doi.org/10.1108/JIC-05-2020-0177

 

  1. Rahmati Asl, N.A., Yousefi, B., Zardoshtian, SH., & Sadeghi Boroujerdi, S. (2018). The modeling of the factors affecting the implementation of knowledge management in sport federations. Contemporary Studies on Sport Management, 8(15), 15-28. (In Persian) DOI: 10.22084/SMMS.2018.15079.2129

 

  1. Rajabi, H. (2012). Designing the sports marketing model of the National Olympic Committee of the Islamic Republic of Iran. Ph.D. Thesis, Faculty of Physical Education and Sports Sciences, University of Tehran. [In Persian]

 

  1. Rostampur, Y. (2015). Strategic marketing planning in the sports sector, International Engineering and Applied Sciences Conference, Dubai. [In Persian]

 

  1. Rust, R. T. (2020). Outside-in marketing: Why, when and how?. Industrial Marketing Management, 89, 102-104.‏ DOI: https://doi.org/10.1016/j.indmarman.2019.12.003

 

  1. Sabokru, M., Behrad, A., & Tababaii Nasab, S.M. (2019). Designing competency model for the head of tax groups at Iranian national tax administration based on qualitative approach. Journal of Tax Research, 26(40), 65-91. [In Persian]

 

  1. Shamounian, E., Mohamadian, F., & Nobakht Ramazani, Z. A. (2019). Survey on the Productivity of Sports Federations in Professional Dimension. Sport Management Studies, 11(55), 143-162. (In Persian) DOI: https://doi.org/10.22089/smrj.2018.6146.2239

 

  1. Shika, A. M., Shomoye, A. M., & Ojarikre, E. E. (2021). Influence of managerial competencies on small and medium enterprise performance. advances in accounting, Management, Business and Economics Journal, 1(1), 26-36.‏

 

  1. Shi-Ming, H., Chin-Shyh, O., Chyi-Miaw, Ch., & Binshan, L. (2006). An empirical study of relationship between its investment and firm performance: A resource – based perspective. European Journal of Operational Research, 28, 167-183. DOI: https://doi.org/10.1016/j.ejor.2005.06.013

 

  1. Shirvani, T., Ehsani, M., Kozechian, H., & Amiry, M. (2020). Designing competencies model for sports marketer managers (By Using Grounded Theory). Sport Development and Management, 9(1), 62-78. [In Persian] DOI: 10.22124/jsmd.2020.4286

 

  1. Sorati Ashtiani, N. (2015). Designing a competency model for finding talent and replacing research managers. International Conference on New Researches in Industrial Engineering and Management, Tehran. [In Persian].

 

  1. Swanson, E., Kim, S., Lee, S. M., Yang, J. J., & Lee, Y. K. (2020). The effect of leader competencies on knowledge sharing and job performance: Social capital theory. Journal of Hospitality and Tourism Management, 42, 88-96. DOI: https://doi.org/10.1016/j.jhtm.2019.11.004

 

  1. Sveiby, K. (1997). The intangible assets monitor. Journal of Human Resource Costing and Accounting, 2(1), 109-131. DOI: https://doi.org/10.1108/eb029036

 

  1. Tavangari, A., & Najafi, A. (2018). Identifying the relationship between human capital, customer capital and structural capital with the market in the sports industry of Fars province. National Conference on Social and Psychological Injuries. [in Persian].

 

  1. Turban.E., & Mclean, E. (2002). Information technology for management, NewYork: John Wiley & Sons Inc.

 

  1. Veynberg, R. R., Timofeev, A., Popov, A. A., & Bortsova, D. E. (2018). Data driven marketing as a new approach to business development and sales methods. Espacios, 39(12), 3.‏

 

  1. Webster, C. (1995). Marketing culture and marketing effectiveness in service firms. Journal of Services Marketing, 9(2), 6-21. DOI: https://doi.org/10.1108/08876049510085973
  2. Welly, Y., Ikhsan, A., & Situmeang, C. (2021). The effect of capital employed, human capital and structural capital on financial performance on the consumer goods sector period 2015-2019. International Journal of Trends in Accounting Research, 2(1), 72-86.‏

 

  1. Winterton, J., & Winterton, R. (2002). Developing managerial competence, London: Routledge.

 Zaree, H. (2013). The degree of conformity of the principals' characteristics of Shiraz District 4 primary schools with the requirements contained in the regulations for the appointment of principals. Master's thesis of the Department of Educational Sciences and Psychology, Faculty of Educational Sciences and Psychology, Shiraz University. [In Persian]

فصلنامه مطالعات مدیریت راهبردی
دوره 14، شماره 55
مهر 1402
صفحه 135-159

فایل ها

سابقه مقاله

  • تاریخ دریافت: 20 خرداد 1401
  • تاریخ بازنگری: 06 مرداد 1401
  • تاریخ پذیرش: 16 مهر 1401

هم رسانی

ارجاع به این مقاله

آمار