بررسی علم رده‌بندی تولید و عدم اطمینان محیطی با استفاده از شبکه عصبی خودسازمانده

نوع مقاله: علمی - پژوهشی

نویسندگان

دانشگاه علامه طباطبایی

چکیده

هدف اصلی این مقاله بررسی تأثیر هم‌سویی راهبرد تولید و عدم اطمینان محیطی بر بهبود عملکرد کسب‌وکار در صنایع غذایی ایران است. در این پژوهش با استفاده از رویکرد گشتالت، علم رده­‌بندی از راهبردها از طریق گروه‌بندی شرکت‌ها به خوشه‌هایی با ویژگی‌های مشترک مبتنی بر شبکه عصبی خودسازمانده شکل می‌گیرد. خروجی شبکه عصبی و شاخص‌های اعتبارسنجی خوشه‌ها در 247 شرکت متوسط و بزرگ فعال در صنایع غذایی نشان می‌دهد که تعداد ترکیبات بهینه‌ برای راهبرد تولید چهار خوشه و تعداد ترکیبات بهینه برای عدم اطمینان محیطی نیز چهار خوشه است. نتایج حاکی از آن است که شرکت‌های کارا در محیط‌هایی با عدم اطمینان تقاضای پایین و عدم اطمینان عرضه پایین، شرکت‌های ریسک گریز در محیط‌هایی با عدم اطمینان تقاضای پایین و عدم اطمینان عرضه بالا، شرکت‌های پاسخگو در محیط‌هایی با عدم اطمینان تقاضای بالا و عرضه پایین و شرکت‌های انعطاف‌پذیر در محیط‌هایی با عدم اطمینان تقاضای بالا و عدم اطمینان عرضه بالا عملکرد بالاتری دارند.

کلیدواژه‌ها


عنوان مقاله [English]

Taxonomy of Production and Environment Uncertainty using Self-Organizing Map Neural Network

نویسندگان [English]

  • Laya Olfat
  • Maghsoud Amiri
  • Saeedeh Karimi
Allame Tabataba’i University
چکیده [English]

The purpose of this paper is to highlight the impact of alignment of production staretgy and environment uncertainty to improve business performance. In this research, taxonomy of strategies create by grouping companies to clusters with common attributes bases on gestalt approach using Self-Organizing Map. outputs of cluster analysis and cluster validity indices in 247 companies in Iranian food industries indicate four strategic clusters of production strategy and four clusters of demand and supply uncertainty Efficiency Companies in environment with low demand and low supply uncertainty,  risk-hedging Companies in environment with low demand and high supply uncertainty, responsive Companies in environment with high demand and low supply uncertainty and Companies with flexible Companies in environment with high demand and high supply uncertainty have higher business performance.

کلیدواژه‌ها [English]

  • Alignment
  • Environment Uncertainty
  • Production Strategy
  • Self-Organizing Map Neural Network Model

 

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