Keywords = Tourism
The effect of multisensory marketing model on word of mouth with a brand sensory experience and brand love

Volume 14, Issue 53, April 2023, Pages 313-332

10.22034/smsj.2022.352106.1700

Rohollah Bagheri; Ghasem Eslami; Farshad Ghaderi; Zinat Parsaei


Conceptualizing the social-oriented strategies for Businesses

Volume 13, Issue 52, December 2022, Pages 1-20

10.22034/smsj.2022.163797

Masoomeh Qasemi shams; Vahid Khashei Varnamkhasti; Mohsen Akbari; Mahdi Ebrahimi


Designing an advertising strategy to recreate the mental image of the tourists based on the theory of planned behavior

Volume 13, Issue 52, December 2022, Pages 21-41

10.22034/smsj.2022.163819

Bahman Hajipour; Hala Youssef; Gholamhossain Khorshidi; Mohammadreza Hamidizadeh


Develop the Desert Ecotourism Development Strategies in Lut Plain

Volume 10, Issue 40, January 2020, Pages 171-194

Noormohamamd Yaghoubi; zeynab ghasabzadeh langari; Farahnaz Ahang; Hassan Ghaffari