Modeling Brand Heritage and Nostalgic Experience on the Love and Brand Preference Sport Products

Volume 13, Issue 52, December 2022, Pages 172-159

10.22034/smsj.2022.163803

Sahar Pirjamadi; Ahmad Mahmoudi; Ali Hemati Afif; Manouchehr Dezhahang

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Model of brand value creation in Brand-oriented with an emphasis on service quality

Volume 10, Issue 39, December 2019, Pages 121-151

Mohammad Mirjavadi; Hamid Reza Saidnia; Ehsan Abedi

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The Effect of Shopping Values Pattern on Customers’s Intention to Repurchase

Volume 10, Issue 37, April 2019, Pages 161-176

Masoud Birjandi; Abdolkhalegh Gholami; Mohammad Haghighi

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Patterns of brand dependence on consumer behavior with brand preferences

Volume 9, Issue 36, March 2019, Pages 169-189

Seyed Mohammad Mirjavadi; Hamid Reza Saidnia; Ehsan Abedi

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• PDF 562.79 K